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In his preface to the New York Edition of Portrait of a Lady, he compared reading literature to a house, from which each window offered a different view of the same subject.
“PIRATE” READINGS
No books this week. Instead, enjoy Brand Genetic’s library of Speed Summaries. Great way to get a gist of the books you tell yourself you’re going to read but know deep down you never well. Even better as a refresher on the classics that you have read but can’t recall the specifics
(ok fine. Here’s Matthew McConaughey’s memoir)
LINKS
Evidence of Time Travel - We’ve collectively been talking about digital art a lot recently. But Digital Art isn’t new. This is a favorite of mine from ~2015
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More throwback nonsense: The Stupid Hackathon from 2017. Not nearly as high art as the above link. Way more hilarious
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Google’s Moral Machine: A link in which Google crowdsources decisions around who their AI should kill in a variety of scenarios. Fun! But also an (albeit higher stakes) simile for how we should think about strategy. There aren’t “right” answers. Just the ones that kill the fewest senior citizens.
Related: Sidewalk robots get legal rights as "pedestrians"
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The atlas of emotions: neat.
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How to market boring, complex, or undifferentiated products
QUOTES/NOTES
Whilst not a core theme of the book, we also like Klein’s explanation of why many clients actually don’t want insight – although that’s exactly what they say they want. Insight is challenging because it forces you to change the way you think, the way you act, the way you feel, and the goals you seek. That’s both risky and hard work. So it’s far easier to stick with the status quo – and focus performance-enhancing efforts on reducing errors in what you do.
From Brand Genetics Speed Summary series
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Meetings
If nothing is being decided, make it an email.
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Moreover, there is no sense that planners share a common philosophy, let alone a common body of accumulated marketing knowledge. So to confusion, uncertainty and anxiety, we can also add ignorance.
I’m on a throwback kick this week. From Weigel’s “Reclaiming Planning’s Radicalism” which is a must-read.
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Don’t trust all-purpose glue.
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“The more you are interested in others, the more interesting they find you. To be interesting, be interested.”
-Source unknown
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“I love Don Norman's take on dumb questions
"A stupid question asks about things so fundamental that everyone assumes the answer is obvious. But when the question is taken seriously, it often turns out to be profound."
Source: The Design of Everyday Things
Source Source: Adam Schoenfeld’s newsletter
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GLUE NOTES; I want everything to be written like this. This is a really in depth breakdown of how we take notes/communicate in threaded mediums.
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TIL: Mohawk Valley Formula. hm.
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An archive of archives of libraries across the US. neat
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A subreddit for obscure PDFs. neat
There is everything from “Tactical Nuclear Weapons in Southeast Asia” to “Am I wasting my time organizing email? A study of email refinding” to “The Basic Laws of Human Stupidity”
Perhaps my favorite however is How to Make a Complete Map of Every Thought You Think
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Evergreen Notetaking (and overall this format of organizing information
THOUGHTS
When skimming a report or something similar, I typically only take the time to read it if it is highly designed (see k-hole) or horribly ugly.
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I was chatting with a colleague recently and we started talking about the idea of “silent fame” i.e. can something/someone be famous if nobody talks about it? It’s different somehow than Salience. Maybe that’s the easy definition of infamous?
SCRNSHOTS
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STRATSCRAPS
Here are 22 note cards from my box of pocket thoughts. They are not poetic or profound, but hopefully, a couple will also be surprisingly relevant to something you’re working on. LINK
WEEKLY MONSTER
I wish I hadn’t resisted digital art for so long.